BrandBastion for DTC brands
Turn social engagement into a new growth engine
Scale your DTC brand faster with BrandBastion’s AI-powered Social Engagement Platform. Convert comments into conversions, remove harmful content in real time, and maximize ROAS —built for small teams with big ambitions.
Social media can make or break your DTC brand
Fierce competition
With the DTC market booming, many brands struggle to differentiate. You need more than just a great product—you need to build meaningful connections with your audience to stand out and build brand affinity.
Building and maintaining trust
Social media is where customers discover and judge your brand. Brands that neglect engagement make a poor first impression. Negative comments or unaddressed issues are visible to everyone, creating doubt with potential buyers.
Ad spend inefficiencies
Rising ad costs and competition make it harder to hit your goals. Spam, scams, and competitor promotions clutter your comments, turning buyers away, wasting budget, and inflating ROAS.
Pressure to drive retention
Social media is the go-to channel for customers. Slow replies frustrate them and lower repeat purchases, while ignoring positive engagement misses the opportunity to build an engaged fan community.
Plans for DTC brands
We offer two plans designed to tackle the common challenges and goals faced by DTC brands investing in social.
Essential
For DTC brands that want to manage engagement in-house and need the best tools.
If your team is ready to handle things but just needs help streamlining content publishing, responses, and moderation, this plan is a great fit.
Engage+
For fast-growing DTC brands needing support to manage customer engagement and drive growth.
Our complete solution handles responses on your behalf, with advanced tools for real-time comment moderation, brand mention tracking, and custom alerts to keep you ahead of the game.
What's included in Essential
- Social Media Inbox: Keep all your messages in one place with smart tags to stay organized. Save time with AI-generated replies.
- Content publishing: Schedule and post across multiple channels in one place. Plan ahead with a visual calendar and get AI-suggested captions.
- Sentiment Analysis & Insights: Track content and engagement performance in real time. Use sentiment analysis to understand how people feel about your brand and campaigns.
- Automation and Workflows: Automatically stop common harmful comments from appearing on your pages and ads, and send auto-replies to common inquiries.
What's included in Engage+
- Fully Managed Community Management: Our team responds to comments, DMs, and reviews for you—all in your brand voice, just like your own team would.
- Customized, Real-time Moderation: Stop harmful comments from reaching your pages and ads. Powered by advanced AI trained on your brand and industry for unmatched accuracy.
- Crisis and Trend Monitoring: Get alerts for emerging issues, spikes in negative sentiment, and influencers engaging with your brand, so you can respond faster.
- Social Listening: Monitor brand mentions beyond your own channels to identify engagement opportunities and potential issues.
Plus, both plans can take advantage of...
- Unlimited Users and Social Assets
- Dedicated Customer Success Manager
- Managed Onboarding and Implementation
- Complete Organic and Ad Coverage
boosts ROAS by 48%
Mindvalley ran an A/B test with BrandBastion to measure the impact of comment management on ad performance. The campaign managed by BrandBastion saw a 54% higher conversion rate, 48% boost in ROAS, and 47% more purchases, proving that managing comments drives stronger results.
saves 450 hours on community management
V Shred partnered with BrandBastion to scale its social media management, using AI-driven moderation to handle thousands of comments and replies. This led to increased efficiency, better engagement, and a safer online community while saving the team hundreds of hours each month.
increases social engagement rate by 84%
Wildgrain, a DTC subscription brand, partnered with BrandBastion to efficiently manage and moderate its social media engagement. Using AI-driven solutions, they improved response rates, strengthened customer relationships, and safeguarded their community's well-being.
saves 500 hours on moderation and responding
BrandBastion helped Earth Breeze’s team moderate and respond to the high volume of social engagement driven by their major ad investment. In just 3 months, the team was saving nearly 500 hours per month—freeing them to focus on high-value interactions and strategic growth.
DTC experts agree: moderation and engagement drives growth
Businesses that reply to at least 25% of their customer conversations average 35% more revenue
Responding to social media comments can boost customer advocacy by up to 25%
We’ve got a plan to help you hit your goals
We offer two flexible plans tailored for DTC brands, giving you the right level of support based on your needs.
Essential
Great for teams that need better tools to manage engagement themselves.
You’ll get access to:
- Multi-channel content publishing
- Social inbox to track and manage conversations across all your channels
- Advanced sentiment analysis to measure brand perception and content/ad resonance
- Automated moderation using our basic AI classification
- Workflows to automate replies to common questions
- Influencer detection to track when highly-followed accounts engage with your brand
Engage+
Perfect for fast-scaling DTC brands that need extra help to maximize engagement and drive growth.
Everything in Essential, plus:
- A bespoke engagement and brand protection strategy
- An AI model trained on your brand, fully customized, and continuously refined to adapt to your evolving needs.
- Fully managed community management—our team responds to comments, DMs, and reviews on your behalf
- Real-time moderation powered by advanced AI classification
- Social listening to track brand mentions beyond your owned channels
- Customized alerts to help you react faster to issues and trends
So, why should you choose BrandBastion?
We combine unmatched expertise with the most powerful AI-driven tech to deliver the best results for your brand.
- AI Built for Speed and Precision: Our AI is purpose-built for large-scale social analysis, trained on millions of conversations for unmatched accuracy.
- Most Comprehensive Coverage: We offer the broadest coverage across organic and paid—from TikTok mentions to Facebook dynamic ads, keeping you one step ahead of shifts in the social landscape.
- Engagement & Brand Voice Experts: Our team of experts works with you to create custom engagement strategies tailored to your brand.
- Ongoing Support & Optimization: With a dedicated Customer Success Manager and continuous insights, we help you react to market changes, refine your strategy with data, and optimize performance.
Calculate your ROI uplift
See how much more revenue and ROAS you could be unlocking from your Paid Social Ads.
Brand leaders love us!
Evan Irwin, Growth Marketing: "With BrandBastion in place, we have a finger on the pulse across our social media conversations, and we know our community is protected from harmful engagement."
Ashlee Shroyer, Social Media Manager: "BrandBastion’s speed and timeliness in moderating, responding and analyzing comments has helped take our social media strategy to a new level.”
DeeDee Lawrence, Director, Customer Experience: "BrandBastion has been a game-changer for us. We've actually saved over 450 hours monthly in moderation and in responding efforts."
Alison Mooradian, VP of Marketing: "It's a relief to know that BrandBastion is moderating our social media accounts on a 24/7 basis."
James Imrie: "Partnering with BrandBastion has allowed us to successfully foster a community where open and healthy discussions happen daily online."
Discover how BrandBastion can help your brand grow.
Book a discovery meeting to walk you through our solutions and understand how BrandBastion can help you achieve your goals.